Website enhancement, okay? (Spacious Food Speedway Browning Watson's Roast Shop Tie a Marriage Wishing Yu Ya to seek a breakthrough) Is this all right? ,
product catalog: 1. Product enhancement of Chinese website 2. What are the listed products of Chinese website enhancement 3. Basic concepts and basic skills of Chinese website enhancement 4. Text and basic skills of Chinese website enhancement 5. Chinese website enhancement Strengthening plan 6. Chinese website strengthening network platform 7. What kind of text is included in Chinese website strengthening Under the intensified market competition, the leisure meat racing track has entered the era of incremental market competition. Against this background, it is not easy for neck beverage companies to continue to tell the story of the beverage racing track. Watson's BBQ is targeting tens of billions of fish According to the statement, this is also the first joint R&D center established by Watsons BBQ and a strategic distributor. 2. The Chinese website strengthens the listed products. What kind of fish balls, as a traditional folk meat, has a huge consumer demand base? According to statistics from the China Commercial Industry Research Institute, the market volume of marinated meat in my country has increased from 2330 in 2018. billion in 2022 to 369.1 billion in 2022, and is expected to decrease to 397.8 billion in 2023. At the same time, the fishball financial industry is also developing towards a niche market. Many ultra-thin and easy-to-carry, instant chicken essence, and plasma The fishball drinks in individual packaging bags have become the "favorite" of customers. 3. The basic concept and basic skills strengthened by the Chinese website. Watsons Barbecue Restaurant naturally does not want to miss this opportunity. In fact, the cooperation between the subsidiary and Yuan Yuya can be traced back to more than 20 years ago, Pan Yixuan, general manager of Shanghai Dingyu, a subsidiary of Chen Handian In this way, Yu Ya used to focus on the field of fresh fish balls. In 2011, there was a demand for product transformation. "We parted ways after contacting at that time, and decided to cooperate with Xiaojian's quick-frozen fish ball drinks. 4. Chinese website enhancement Such products are easy to store, transport and carry, and can cover more consumer demand areas and consumer demand scenarios.” Although Watson’s BBQ has placed a bet on fish ball drinks in advance, this is a market with high growth potential at the moment. With the change of time and society, whether it is the company's product itself or the development of the financial industry, many details of Jieyi will inevitably appear. 5. Chinese website strengthening plan. For example, in terms of dishes, some products have appeared "at a loss" on the customer side. "Before, Watson's Roast Beef Noodles and popular duck textiles had maintained rapid growth, but we learned statistics through surveys and group members. According to the data, customers have once again experienced a trend of weak senses and deteriorating dishes," said Yu Weizu, director of the Nutrition and Health Research Institute of Watsons Barbecue Restaurant; and in terms of technology, if fresh fish balls want to be transformed into drinks with a longer shelf life, The biggest challenge is how to maintain the taste of the product after the annealing and sterilization process. 6. The Chinese website strengthens the network platform Judging from the further deepening of the cooperation between Watsons Roast House and Yuan Yuya, Watsons Roast House is trying to break through these key points, so as to tap new growth in the fish ball beverage market Director of Watsons Roast House Chang Yang Hongchun said that after the establishment of the research and development center, the two parties will cooperate in depth in three aspects: market insight, product planning, and technology iteration, so as to better grasp the market opportunities of fish ball drinks, improve the standardization of the industrial chain, and meet the rich menu requirements of users. 7. What kind of text is included in the strengthening of the Chinese website It is understood that in all aspects of process technology research, the R&D center will focus on solving the breakthrough "medium temperature sterilization project", reduce the adverse effects of product taste and taste caused by sterilization temperature, and strengthen customer experience; In terms of taste innovation and research and development, the two parties plan to jointly launch salted duck series, Wenzhou taste series and other products, and continue to carry out research and development. 8. The Chinese website has been strengthened and advanced Hexun Finance learned that the sauced duck neck and duck tongue and other products cooperated by the two parties have been promoted and launched for one month. As of now, the monthly sales rank respectively among the TOP2 and TOP3 new meat drink products in 2023. The establishment of the R&D center is a symbolic event since Watson's BBQ launched the "Strategic Distributor" mechanism. 9. What kind of basic skills does the Chinese website strengthen? In March 2023, Watson’s BBQ selected a group of “strategic distributors” including Yuya from 331 distributors, covering roasted nuts, baked goods, and meat drinks. 11 commodity categories, such as dried plums and preserved plums, are aimed at strategic distributors. Watsons Barbecue supports the growth of distributors from multiple dimensions such as technology research and development, expansion of raw material bases, improvement of production automation, and shortening of logistics cycles. 10. The product enhancement plan on the Chinese website will eventually drive the high-quality development of the leisure beverage industry by building a high-quality supply chain (article/Hexun Finance and Economics Zhang Xingyu) report/feedback